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OVB's wide-ranging engagementWorking together to help people

OVB is involved in social projects across countries and supports people in need through the commitment of financial intermediaries and employees.

Through aid organisations in various OVB national companies, regional initiatives and numerous international projects, OVB provides support where help is needed. The focus is on people's needs. The aim is to take joint responsibility and make a positive contribution to society.

OVB's social focus

OVB's social engagement focuses on the following areas:

  • Charity and welfare
  • Child and youth welfare
  • Helping the elderly
  • Training and education
  • Public health
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Social projects

Over the past 40 years, OVB has implemented numerous social projects to support people. Some projects are organised through national aid organisations, while others are transnational. The project ideas often originate from financial intermediaries and employees, who also actively participate in their implementation or support them through donations.

Two selected examples of OVB's international commitment are presented below:

YO(U)nited we care: help for families in Madagascar

Since 2021, OVB has supported a total of 50 children and their families in Madagascar – a country that is particularly hard hit by the effects of drought and crop failures as a result of global warming.

To this end, a transnational fundraising campaign was initiated to finance both emergency aid and long-term measures.

Family in a village in Madagascar

YO(U)nited we help: Support in Ukraine

Since the beginning of the war in Ukraine, OVB has been supporting employees and their families in Ukraine. To this end, a relief fund was set up to provide immediate assistance quickly and without red tape to cover basic needs.

As part of an internal fundraising campaign, OVB employees and financial intermediaries across Europe collected additional funds to enable further support.

Map of Europe with Ukraine highlighted in the blue and yellow colors of its national flag.

More international significant projects of OVB

  • Funding for a school and an agricultural self-help project in Kenya in the 1980s
  • Organisation of relief transport for victims of the civil war in the former Yugoslavia on several occasions in the 1990s
  • Emergency aid for clients and OVB employees affected by the severe flooding in Germany, Austria and Czechia in 2002
  • Long-term support for a “Happy Home” project in Thailand for children and young people in extremely difficult living situations
  • Emergency aid for children in the wake of Hurricane Matthew in Haiti in 2016
  • A donation to UNICEF, the UN children’s emergency fund, after the destruction of the Kakhovka Dam in summer 2023 resulted in thousands of people in Ukraine losing their homes
  • A donation to Caritas International to help provide water, food, shelter and medical supplies for the victims of the severe storms that hit Slovenia, Austria and Croatia in August 2023
  • A donation to Pro Humanitate in 2023 to provide emergency shelter, clothing and medicine for the victims of the severe storms in Turkey

We provide help on-site: our relief organisations

All OVB sales subsidiaries also carry out a wide variety of regional projects, ranging from jointly organised blood donation drives and cash donations to teaching finance in schools. The sales subsidiaries in Germany, Croatia, Austria, Romania and Slovakia have already founded their own charitable organisations, meaning that people can receive support wherever help is urgently needed.

Group of volunteers putting their hands together

OVB's strategy

Our new “OVB Excellence 2027” corporate strategy demonstrates our future viability. It covers the focus topics of “Sales and Career Excellence”, “Expansion and Innovation”, “Operational Excellence” and “People and Organisation”. We are also committed to our responsibility as a business to promote sustainable economic, social and environmental development as part of our corporate culture.

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How OVB champions sustainability

The entire economy is facing the considerable challenge of successfully shifting to a carbon-neutral future. Social and governance aspects are increasingly important and are part of our understanding of sustainability as a whole. At OVB, we want to align our core business more closely with social and governance aspects and have established sustainability as an integral part of our overarching “OVB Excellence 2027” corporate strategy.

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